Online Marketing Boot Camp Overview
| What Will I Take Away from Online Marketing Boot Camp?
|
 |
Strategic ammunition & valuable hands-on experience will give empower you to make data-driven decisions about your business, from every angle of analysis |
 |
Relationship-building opportunities with colleagues in your field – unlike the card-swap at huge conferences, you’ll get a chance to work closely together over 4 days! |
 |
Seminar materials are provided for your future reference |
 |
Customized learning from the Beginner or Advanced tracks: shorten your learning curve, or dig deeper |
 |
Personalized answers to your questions, from intimate classroom workshops and popular "Ask The Experts" sessions! |
 |
Technical skills to maintain your advertising, analytics, and testing & optimization campaigns yourself |
 |
Industry insights and best practices to reduce costly mistakes and maximize your marketing efficiecy |
What Makes OM Boot Camp Unique & Unsurpassed:
In a culture that promotes "bigger is better", we've taken a nod from some of the nations best educational institutions and set a clear intention to minimize the scale.
Why? Instead of getting lost in a sea of thousands at a huge conference center, at OM Boot Camp, we want you to meet your peers in an intimate setting, practice what you learn on computer-equipped workstations, and receive one-on-one attention from some of the best and brightest minds in the industry.
We've all left conferences with a list of unanswered questions, and OM Boot Camp is the only conference to offer a level of personalized attention that means you will leave with knowledge and skills that will work for YOUR business.
You'll also build working relationships (not just a collection of business cards) with colleagues in your field.
Who should attend?
This event is designed for anyone who needs to manage website performance and compete in an online marketplace, whether selling a product, service, or education.
Professionals representing start-ups, enterprise businesses, or agencies will find relevant information.
Novices, slightly seasoned pros, and veterans alike will learn something new. Shorten your learning curve, or dig deeper into your online potential.
Job titles of attendees often include: Online Marketing Executive, Business owner, Media buyer/planner, Marketing Manager, Webmaster, Direct marketer, and e-commerce manager.
If you fit anywhere in this spectrum and have something to share online, this event is a must-attend.
Quick Facts: Why join OM Boot Camp?
World-Renowned Instructors: International Speakers, Popular Bloggers, Trend-Setting Executives, and Acclaimed Authors
+ New! Thought-Leadership & Online Strategy Summit on Day 1
+
Collegiate-Approved Curriculum, partnered with Champlain College, rated "Top 20 Baccalaurate Colleges in the North" (US News, 2008)
+
Hosted by a Google Analytics Authorized Consultancy with experts in Google Analytics, AdWords, Urchin software, and other Google products and services.
+
High-tech, wired facilities set in award-winning college, including computer-equipped labs with projector screens and 5 displays in each room.
+
Exclusive hands-on opportunities: Learn the benefits and features of each day's topic, then practice what you learned in the afternoon tactical sessions!
+
Beginner & Advanced tracks mean you can tailor your learning to fit your comfort zone today - not too much, not too little.
+
No Selling or Vendors! You go to trainings to learn, not be propositioned by hundreds of vendors peddling their wares. As educational purists, we've turned down requests to sell products or services at this event, and remain dedicated to offering you the best education for your time and investment. Period.
+
Ask The Experts Sessions: At days end, gather round and ask the experts. (No additional consulting fees charged.) Never again must you leave with unanswered questions!
Click here for the full course schedule >>
Why invest in training now?
Simply put, your competitors are! Forrester Research recently stated that 80% of online retailers are increasing their Analytics resources in 2008. Where will you be if you're not among them?
We all know that as print advertising declines, online advertising is increasing at exponential rates. Last year, e-retail sales grew by 18% and store sales grew less than 4%.
It's time for traditional media executives to become equally saavy on the internet frontier, or we will be left behind by the new generation of professionals, many of whom are now taking online marketing courses in college!
Continuing education is always a wise decision, but in this business, it is absolutely crucial.
Leading industry pros will discuss the state of the industry, what products and techniques are new and noteworthy, and even what you can do to grow your online business in an ailing economy!
You simply can't afford to miss this event. Invest in yourself and your team today.
Don't Take Our Word For It:
See what your peers thought! Read testimonials from prior Boot Camp attendees >>